Roll Labels & Custom Labels

Roll labels from Willowpack make your products stand out! Our pressure-sensitive labels come in nearly any size and shape imaginable. From health and wellness products, food, and beverages to cosmetics and household goods, our durable, versatile custom labels deliver eye-catching impact that instantly elevates your brand.

No Minimum Order Quantity

Need a small batch of custom labels? Our production process means we can offer what other label companies can’t: maximum flexibility without compromising quality

4-5 Business Day Turnaround

Get roll labels or pressure sensitive labels fast. Willowpack’s state-of-the-art digital printer processes ensure orders ship 4-5 business days.

Satisfaction Guaranteed

Choose a label printing company dedicated to your brand. Enjoy instant quotes, prompt artwork reviews, exacting quality control, and a money-back guarantee.

Sustainably Produced

Select eco-friendly custom labels and roll labels for all your packaging needs. Our eco-friendly production processes minimize water use and reduce carbon output.

Our Label Materials

Print Your Roll Labels on Multiple Materials

Explore high-quality roll labels or pressure sensitive labels in five different materials. Discover the look and qualities that work best for your brand.

Protect Your Custom Label Designs

Customize your roll labels with UV or matte coating, add gloss or matte lamination to your pressure-sensitive labels, or keep them uncoated for a natural feel.

Customized Roll Labels at Standard Prices

Unlike many label companies, we offer custom labels in various sizes at no extra cost. Choose the shape that sets off your brand—without paying extra.

Digitally Printed Custom Product Labels

As a leading label printing company, we invest in cutting-edge digital printing technology to ensure vibrant, accurate colors and precision-cut product labels without wasting water.

Get an Instant Quote for Roll Labels

Design unique pressure-sensitive labels in minutes! Fill out our quick quote form, get your price, upload a design, and enjoy custom labels ready in 5 days.

Quote Request

Please complete our Quote request or email us at [email protected] to receive a customized quote from our product specialists

Please note that once form has been sent you agree to our terms and services and our privacy policy.

Industries we create packaging for

Food Packaging
and Labels

Hungry for attention? Our custom product labels ensure your condiments, pickles, sauces, snacks, coffee beans, and more stand out on crowded shelves. FDA-compliant roll labels that stick to your brand.

Beverage
Label Solutions

Water-resistant custom labels create a lasting impression and keep your brand looking crisp from shelf to sip. Our roll labels adhere to bottles, cans, and cartons without peeling or smudging.

Health & Wellness
Label Solutions

Water-resistant custom labels create a lasting impression and keep your brand looking crisp from shelf to sip. Our roll labels adhere to bottles, cans, and cartons without peeling or smudging.

Cosmetics
& Skincare Labels

Transparent or metallic roll labels highlight your unique products and ensure your brand is second to none. Our pressure-sensitive labels adhere to unique package designs.

Household
Product Labels

Durable roll labels that work as hard as your products do. Water-resistant and matte or UV coatings resist fingerprints to keep cleaning products, home goods, and more looking brand-new on store shelves.

Cannabis
& CBD Labels

Elevate your cannabis brand with roll labels in custom shapes and coatings that complement every product. Perfect for oils, edibles, tinctures, or flower. Compliant and eye-catching designs guaranteed.

Pet Food
Labels

Pressure sensitive labels are ideal for labeling all products that keep furry friends healthy and happy. Create custom labels for raw pet food plastic packaging and cellophane bags of pet treats, as well as product labels for plastic containers of pet grooming products.

Frequently asked questions
What are roll labels?

Roll labels are pressure-sensitive labels wound on a core for efficient application by hand or with a machine. Willowpack’s custom roll labels come in different materials and can be cut to custom shapes and sizes to meet specific branding and packaging needs across industries including food, beverage, wine and spirits, health and wellness, cosmetics, and CBD and cannabis.

Cut and stack labels and pressure sensitive labels serve different packaging needs. Cut and stack labels are printed on sheets, cut, and stacked, with adhesive applied during labeling. They’re cost-effective for high volumes and offer material flexibility. Pressure sensitive labels come with pre-applied adhesive and stick when pressure is applied. Willowpack’s pressure sensitive labels, available as roll labels, are easy to apply and ideal for efficient manual or automatic application across food, beverage, health and wellness, wine and spirits, household, cosmetics, and CBD and cannabis packaging.

Roll labels are generally more cost-effective than sheet labels, especially for larger quantities. That’s because they’re more efficient to produce and apply, which reduces labor costs associated with high-volume production labeling. Roll labels are also designed for both manual and machine application, can increase efficiency when used with automatic applicators, and allow for more efficient storage and easier application compared to sheet labels.

Different manufacturers may specialize in particular materials or production methods. At Willowpack, we offer a range of custom labels for various applications. Our roll labels are available in materials like white paper, white BOPP, Estate 8, clear BOPP, and silver paper or BOPP. We create labels for food packaging, beverage bottles, health and wellness product packaging, cannabis products, cosmetics, and household items. Our digital printing allows for high-quality, full-color labels with different finish options. We also offer custom shapes at no extra cost for unique product labels.

Store roll labels in a cool, dry place away from direct sunlight, ideally around 72°F (22°C) with 50% relative humidity. Keep them in original packaging or a sealed plastic bag to protect from dust and moisture. Store rolls horizontally to prevent edge damage. Avoid extreme temperatures and humidity, which can affect the adhesive. Proper storage maintains label quality until use.

To apply pressure-sensitive labels, start with a clean, dry surface. Peel the label from its backing and position it on your product. Press down firmly from one edge, smoothing towards the opposite edge to avoid air bubbles. Use a squeegee or roller for even pressure. For large quantities, consider a label applicator machine. Willowpack’s roll labels work with most standard label application equipment.

Quote Request

Please complete our Quote request or email us at [email protected] to receive a customized quote from our product specialists

Please note that once form has been sent you agree to our terms and services and our privacy policy.