FREE packaging design service with orders $1,000+ (when ordered within 30 days of design completion)

Getting Started

A quick guide to start your packaging journey

Create your custom packaging in four easy steps!

STEP 1: Choose Your Product

Choose the product that fits your packaging needs

Instant Orders

Willowpack Pressure Sensitive Labels and Roll Labels

Roll Labels

Quote Required

Willowpack Roll Stock Custom Packaging

Roll Stock

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Health and Wellness Flexible Packaging

Pouches

Quote Required

Auto lock bottom boxes

Product Boxes

Quote Required

Three huge stacks of Cut and Stack labels securely bound

Cut & Stack Labels

Quote Required

Box Sleeves

Box Sleeves

STEP 2: Select Your Specs

Select the specs for your order and get instant pricing

Material

Material refers to the (facestock) substrate on which printing occurs. We currently offer six types of material: Gloss White Paper, Gloss White Plastic, Silver Plastic, Clear Plastic, Estate #4 Permanent Paper and Silver Paper.

💡 Pro tip: For waterproof labels, we would recommend Gloss White Plastic or Clear Plastic.

Color

Color refers to the ink that is used on the labels. We currently offer four options:

  • Full Color (CMYK): Standard ink colors for printing; cyan, magenta, yellow and black
  • CYMK + White: Standard ink colors with the addition of white ink (used on non-white label materials)
  • White Only: White ink only (used on non-white label materials)
  • Black Only: Black ink only

White ink is a great way to add a bit of uniqueness to your project. To set it up, you can refer to the white ink setup guide here

Shape

Shape refers to the shape of the labels once they are removed from the roll. We currently offer four standard shapes as well as custom shapes. For custom shapes, please ensure your file’s dieline is set up correctly based on our roll labels dieline setup guide. 

The minimum diameter requirement is 0.25 inch.

Finishing

Finishing refers to the coating, which is protective layer applied to the label material. We currently offer four types of finishing:

  • Gloss Lamination: A protective layer that provides added durability. Makes the label look more vibrant and glossy
  • Matte Lamination: A protective layer with a non-glossy finish and a smooth texture. Reduces glare and adds durability
  • Gloss UV: Adds a glossy shine to the finished product
  • Matte UV: Creates a non-glossy or dull sheen to the labels.
  • Uncoated (None): No coating or lamination

Wind Direction

Also referred to as roll direction, it is the direction in which the labels are dispensed from the roll. We currently offer four wind directions: right, bottom, top and left.

💡 Pro tip: When choosing your wind direction, use your artwork as a visual aid to determine where it makes the most sense to dispense the label. 

Labels Per Roll

You can specify how many pieces you would like on each roll. Choose from 50, 100, 250, 500 or 1000 labels per roll.

Coming soon!

Coming soon!

Coming soon!

STEP 3: Upload Your Artwork

Follow our artwork preparation guide and upload your files

File Setup
  • Format: Set up the file for print in PDF format (file extension: .pdf)

  • Remove hidden layers: Be sure to DELETE any hidden layers that are not intended to print (ie: setup guide layers or other hidden artwork layers) to ensure no risk of them appearing on the final print.

  • Orientation: Files must be submitted with proper orientation to ensure proper back up.

  • Clean files: Do not supply files with linked images, form fields, comments, or annotations, as these will not be printed.

  • Outline needed: All type must be outlined (not embedded)

Design Specifications
  • Avoid borders: It is best to try to avoid using borders in your design. If a border is too close to the trim, the trim may be slightly off-center.

  • Vector only artwork: Please provide vector only artwork for type, logos, shapes and all other artwork. Only provide embedded raster artwork for actual 4-color images.

  • Trim and bleed size: The trim size of the Illustrator file must match the final trim size of the label. Use bleed settings in Illustrator of 0.0625 inches minimum on all the edges.

  • High res: Ensure that your PDF is high res and that all images are CMYK at 300 DPI.

Color Management
  • CMYK (Full Color): File should be CMYK only (no RGB) with a Dieline and/or White_Ink spot color depending on your order specifications. 

  • Black Only: If you select Black Only option on your order, the file you supply should be K only (not CMYK or RGB) with a Dieline and/or White_Ink spot colors depending on your order specifications.

  • Black Values: Black type should have the following values: C0, M0, Y0, K100.

Custom Shapes and White Ink
  • Dieline layer: If file contains a dieline, it must be a separate spot color called Dieline and be on its own layer.

  • Single path stroke: The dieline shape must be a single path stroked.

  • Single file: Please supply a single file that includes CMYK (if necessary) and a spot color called exactly White_Ink. Do not supply separate files for CMYK and White Ink.

  • White ink overprints: If you want white ink to print under a different color, you need to set either the different color or the White_Ink shape to overprint to achieve this.

  • Knockout: You may also want to set a White_Ink shape to knockout so nothing prints on top of it.

  • Overprints: Remember to set overprints on any Dieline.

STEP 4: Place Your Order

Place your order and choose between pick up or shipping options

Willowpack Packaging Hero Image

Checkout Instructions

1. Review Your Cart: Check your order summary to confirm your selections

2. Shipping Information: Enter your shipping address and choose your preferred shipping method

3. Payment Details: Provide your payment information, then place your order

Once your order is submitted, you’ll receive a confirmation email letting you know we’ve received it successfully.

Next, your artwork will be reviewed by our prepress team to ensure it’s print-ready. If any issues are found, we will notify you via email so that you can update your file accordingly.

Please note: Any changes to your artwork or order specifications, as well as file issues, may result in a delay. Please check all files and specifications carefully before placing your order.

After your artwork is approved, we’ll send a final confirmation along with your estimated shipping or pickup date.

Still Have Questions?

Can’t find the answer you’re looking for? Get in touch with our support agents.
Customer Service Hours: Monday to Friday (8 AM to 5 PM EST)

Quote Request

Please complete this form to receive a customized quote from our product specialists.

Please note that by sending this form you agree to our terms and services and our privacy policy.

Quote Request

Please complete this form to receive a customized quote from our product specialists.

Please note that by sending this form you agree to our terms and services and our privacy policy.